5 key benefits of exhibiting

This morning I attended (undercover) an exhibitor’s networking morning for RWM exhibition at the NEC. I was invited by one of our clients but really wanted to go and listen to John Blaskey talk about how to get the best out of your exhibition or as he puts it, don’t make an exhibition of yourself.Continue reading “5 key benefits of exhibiting”

Planning your next exhibition presence?

Are you planning your next exhibition presence but don’t know where to start? The big exhibitor manual is scary with so many forms to fill in, which ones do you need and which ones you don’t? Have you got your marketing strategy in place, PR, stand contractor? Have you appointed a project manager for thisContinue reading “Planning your next exhibition presence?”

Q&A sessions

It is frustrating to hear companies say that they have tried exhibiting once, it was an expensive lesson in wasting money and they will never do it again. Exhibitions are a fantastic marketing platform when done correctly. Visitors are receptive to your offer, that’s why they have come to an exhibition. To see what companiesContinue reading “Q&A sessions”