We were at the NEC over Easter weekend installing the stand for Dialaphone’s debut show at The Gadget Show Live 2012. Our client, Prowess PR explained that it was a sort of ‘dipping the toes in the water’ exercise and the budget was tight however they still wanted to stand out with a bespoke stand rather than settle for a shell scheme.
The stand needed a store room, a plasma screen, a counter and a plinth with security devices for all of the handsets they were displaying. Security was very important especially as they were showcasing a handset that hasn’t even been released yet in the UK.
Together with raised flooring to hide the electric cables to all units and simple graphics the stand looked simple and effective and the event proved a huge success for Dialaphone.
The stand is now in our storage to be used again for a next show.